You may have read my Holiday Safety Lesson post earlier this year, where I personally was reminded that safety is just as important at home as it is at work. Thankfully, my story was a near miss, however, every year the emergency departments of hospitals are filled with people who have injured themselves at home.
Now, a local community in South Australia is fighting back and has launched a safety campaign that is close to my heart. “Swear by Safety” was launched in the town of Whyalla by the largest employer locally, Arrium.
The campaign has been launched on local television, radio, and print, as well as a social media campaign with a rapidly growing audience. Swear by safety utilizes local personalities talking about their experience with safety at home – ‘Too often we take our lives for granted, taking a minuscule risk that could end in disaster”. The campaign aims to encourage people to think about what they’re doing, whether at home or at work.
Check out the swear by safety campaign on Facebook, or on twitter with the hashtag #swearbysafety
As always, stay safe,